BRIGHTEETH
- 獲得德國IF 設計獎|美白牙齒連鎖品牌識別系統設計|品牌應用設計 | 攝影企劃 | 包裝設計
擁有一口亮白潔淨的牙齒,使人散發亮采自信,盡情展露笑容。Brighteeth以時尚會館的高規格,精心打造專業冷光淨白美學中心。
品牌名稱融合「Bright」&「Teeth」直接傳遞亮白牙齒二字之意涵,logo設計表現純粹以B與T字母為根基,轉化為牙齒意象,同時展現極簡、俐落,不失優雅的風格,並以金、黑、大量留白作為主色調,融入等粗極簡的字體設計,字首B帶入前衛設計表現,烘托專業性及視覺層次的俐落感,象徵極致、淨白、專業沉穩及中高端品牌之定位。
輔助圖形以喻表冷光、亮白的符號做為設計根基,零星般可聚可散的設計元素,在編排上多元而靈活,無論是象徵牙齒的圖形、品牌包裝或網頁設計的裝飾或i-con等都可延伸應用。
台北概念店
台北市大安區敦化南路一段236巷38號2樓
(忠孝復興站3號出口步行5分鐘)
電話: 02-27816333
新竹形象店
新竹市東區三民路49號(巨城附近)
電話: 03-5311008
台中旗艦店
台中市西區台灣大道二段492號(SOGO斜對面)
電話: 04-23222888
高雄藝文店
高雄市鼓山區美術北一街103號 (內惟火車站步行5分鐘)
電話: 07-5529359
Having bright white clean teeth allows a person’s self-confidence to gleam and brings out the most splendid smile.Brighteeth has created a professional fresh and clean aesthetic center with the uppermost quality and fashion.
The brand name is a fusion of the words“Bright”and “Teeth”to convey the deep significance of the radiance of white teeth. The logo design utilizes only the letters “B”and “T”as the foundation to carry on the vision of dental renovation. The design is minimalistic, concise, and elegant, combining gold, black and white as the main color scheme with the bold simplistic font design. The letter “B”brings out the fashion, innovation, and proficiency behind the design, taking the viewer into a higher level of visual intensity and positions the brand amongst the luxury brands.
The auxiliary graphics and bright white visuals symbolize purity and the basis of the design. The seemingly scattered design elements can be flexibly placed in various arrangements or layouts, whether it be the symbolic tooth visuals, brand packaging, web design graphics or the various icons.